CONTENT STRATEGY
SEO SERVICES

The Oxygen Behind Your SEO Success

At O2 SEO, we build content strategies that close competitive gaps, capture missed opportunities, and create clear, data backed pathways to higher rankings. Our approach is simple, transparent, and grounded entirely in measurable results.

How Our Content Strategy Works

1. We Analyze Your Top Competitors

Your most successful competitors show us exactly what Google is rewarding in your industry. We review their strongest URLs, ranking patterns, and keyword clusters to understand where they are consistently earning traffic and where you may be getting overlooked.

2. We Identify Keywords You Should Be Winning

Using SEMrush we map the keywords your competitors rank for but you do not. This is your content opportunity gap. These uncovered terms often include high intent, lower competition, and industry specific topics that can bring in qualified visitors who would otherwise never find you.

3. We Build a Content Roadmap That Closes the Gap

Your Content Roadmap is a structured plan of articles, landing pages, and supporting content designed to help you compete directly for these missed keywords. Each item includes:

  • Target keyword and search intent

  • Recommended page type (service page, long form blog, guide, pillar page, etc.)

  • Supporting secondary and semantic keywords

  • Notes on competitor weaknesses

  • Suggested internal linking locations

  • Priority order for production

This roadmap tells you exactly what to write, why to write it, and how it will help you win visibility that your competitors currently control.

4. We Create Content That is Built to Rank

If you prefer, we can write the content as well. O2 SEO specializes in long form, research backed articles that outperform competing pages. Every piece is optimized for search intent, readability, and conversion.

5. We Measure, Refine, and Expand

Once new content goes live, we monitor impressions, clicks, rankings, and URL level performance to understand what Google is responding to. From there, we refine the roadmap and continue layering on smart, strategic pages that build long term authority.

Why Our Content Strategy Outperforms Others

  • Driven entirely by competitor data, not guesswork

  • Built using keyword gaps your site is not capturing today

  • Prioritized to produce meaningful ranking gains

  • Month to month, no long term contracts

  • Transparent, measurable, and easy to understand

Who This Service Is For

Our Content Strategy service is perfect for:

  • Websites ready to scale organic search traffic

  • Businesses with strong products or services but weak topical authority

  • Companies that need a clear editorial plan backed by real data

  • Teams who want to outperform entrenched competitors in search results

  • Brands preparing for a website rebuild or SEO relaunch

What You Get

  • A complete competitive content audit

  • A keyword gap analysis highlighting missed opportunities

  • A prioritized Content Roadmap with actionable next steps

  • Optional content writing for any recommended articles

  • Ongoing refinement and performance tracking

Get Started

If you’re ready to stop guessing and start building content that actually competes, O2 SEO will show you exactly where your biggest opportunities are and how to close the gap on your competitors. You’ll get a roadmap built from real data, not assumptions, so every piece of content you publish works harder for your rankings.

Book a free 30-minute Zoom meet and greet and we’ll review your current visibility, analyze competitor wins, and outline the fastest path to stronger, more strategic search performance.


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