SITE LAUNCH SEO SERVICES

When you redesign, rebuild, or migrate your website, your search visibility is at its most vulnerable. A single redirect error, change in your www/non-www URL or robots.txt mistake can wipe out years of SEO progress overnight.

O2 SEO’s Site Relaunch SEO Services are designed to minimize that. We plan, protect, and preserve your rankings before, during, and after launch — so your site transitions smoothly, without losing organic momentum.

Why You Need SEO Planning Before a Relaunch

A relaunch is more than a design update — it’s a complete reset of how Google crawls and understands your site. Changes to URLs, structure, or content can easily break established rankings if not managed strategically.

Our process anticipates those risks and establishes a clear step-by-step plan from the first design draft to post-launch stabilization. The result: a faster, cleaner, and more visible website from day one.

What’s Included in SEO Relaunch Services

1. Pre-Launch SEO Audit & Crawl Mapping

We analyze your current site to create a technical and structural baseline.
This includes:

• Complete URL inventory and redirect map

• Canonical, meta tag, and schema validation

• Sitemap and robots.txt analysis

• Index coverage and internal linking benchmarks

Deliverable: a Relaunch SEO Blueprint outlining every technical dependency before go-live.

2. SEO Launch Control Program

As development progresses, we partner with your web team to ensure SEO alignment at every step:

• Redirect testing and canonical validation

• Sitemap and robots.txt verification

• Crawl and index monitoring during staging

• Real-time audits for disallow/noindex conflicts

This is our proprietary Launch Control Program — ensuring your new site launches SEO-ready and risk-free.

3. Post-Launch Monitoring & Validation

After launch, we confirm that everything performs as intended:

• Submit and verify new sitemaps in Google Search Console

• Monitor 404s, coverage changes, and crawl errors

• Compare ranking and traffic metrics pre- vs. post-launch

• Optimize for any newly detected Core Web Vitals issues

Deliverable: a Post-Launch Stability Report showing crawl health, indexing, and performance trends.

Benefits of Our SEO Relaunch Process

• Protects existing rankings and link equity

• Prevents crawl, index, and redirect errors

• Accelerates post-launch ranking recovery

• Provides data-backed validation for every technical change

• Ensures your site relaunches cleanly, without visibility loss

When to Use This Service

Choose SEO Relaunch Services when you are:

• Redesigning or rebuilding your website

• Migrating to a new CMS or domain

• Launching a new site architecture

• Experiencing traffic or ranking drops after a recent launch

  Why O2 SEO?

  At O2 SEO, we’ve guided dozens of successful site relaunches — from local businesses to enterprise platforms — using a repeatable, metrics-driven approach.
  We combine technical SEO expertise with hands-on migration experience to prevent disruptions and sustain growth through launch.

  We don’t wait for rankings to drop.
  We make sure they don’t.